Customer insights
Nobody had to be asked.
They just told you.
Every question your visitors typed, in their own words, ranked each month with what’s rising and what’s fading. Not a survey. Not a panel. The things people actually wanted to know before they bought.
How YDO Capture works20 minutes, on your own website, no slide deck. First month free.
- 1Do you deliver to Berwick on a Saturday?38Rising,+14
- 2Is the sourdough baked on site?31Rising,+9
- 3Can I change an order after it’s placed?27Steady,+1
- 4Do you have gluten-free bread on weekends?22Rising,+6
- 5Are you open on the King’s Birthday?9Fading,−17
Times asked this month, against July.
It couldn’t answer this one, 6 times
“What are the delivery fees for Berwick?”
Draft answer ready from your delivery page. Waiting for a person to approve it.
Harvest Lane Grocers is a fictional store. Every number here is illustrative.
YDO is the concierge for your business
Move faster
Answered in seconds, alerted in minutes, signed before dinner.
Better conversations
Answers from your own content, remembers people, and hands over to a person when it matters.
Straight into sales and marketing
Every conversation becomes a scored lead, credited to the ad that produced it and reported every month.
Simple outcomes
One line of code, one record per person, and a person always clicks send.
- production deployments
- 8
- sectors
- 7
- line of code
- 1
- built, replies in Sydney hours
- AU
Running inside
In one sentence
YDO Capture reports what your website visitors asked, in their own words, ranked each month with what is rising and fading: customer insight gathered without a survey.
What buyers actually complain about
Nobody is being asked for this, and nobody is being praised for it.
We checked ten competitors’ review bases for any mention of a ranked account of what visitors actually asked, in their own words. There is none: not as praise, and not as an unmet need.
The problem, in their words
No review base we checked contains praise for, or a request for, what customers actually asked.
G2 (3,912, 7,075 and 861 reviews), Capterra (590, 73 and 4,091) and Trustpilot (987). Checked 18 September 2026. How YDO resolves it
YDOranks what your visitors asked, in their own words, with what is rising and what is fading. It is unclaimed by anyone in this market.
The problem, in their words
The closest thing anyone offers is firmographics.
“Actionable insights” is a 13-review theme on one lead-intelligence product, G2, 5 June 2025. It means who the company is, not what the person asked. How YDO resolves it
YDOreports questions, not company records. Demand research nobody commissioned, arriving monthly.
The problem, in their words
Guessing at what customers want, then spending ad budget against the guess.
A pattern across the category, not a competitor claim. How YDO resolves it
YDOinforms the ad spend, the content plan and the roadmap, which is why it is worth more than the support hours it saves.
The problem, in their words
Survey research reaches only the fraction willing to fill one in.
Category observation, not a competitor claim. How YDO resolves it
YDOreads the conversations that already happened, unprompted, at the moment the person wanted something.
Source: YDO competitor sentiment analysis, 18 September 2026, from public review platforms and vendor community forums. Every row here describes the category, not a named vendor.
The difference
Every other tool in this category starts by interrupting someone.
A survey asks people who agreed to answer. An NPS prompt asks at the worst possible moment. A research panel asks strangers who were paid to care.
YDO doesn’t ask anything. It reports what people typed into your website when they were deciding whether to buy from you. That is the most honest question anyone will ever ask your business, because they wanted the answer for themselves.
What you get
Ranked, monthly, in your own brand.
What your market asked
Every question, grouped and ranked from your visitors’ own words, with what’s rising and what’s fading against last month.
The ones it couldn’t answer
Each fumbled question comes back as a card with a draft answer for a person to approve. Your content gaps, found by your customers.
A report you’d hand to a board
A monthly PDF in your logo and colours with no YDO branding, plus the same month on screen where one click on a source re-slices it.
What it isn’t
Three things we’re not, so you don’t buy the wrong thing.
| If you need | Buy | Why not us |
|---|---|---|
| Satisfaction scores and NPS tracking | A survey platform | We don’t ask anyone anything. There’s no score here because nobody was polled. |
| Research on people who haven’t found you yet | A market research panel | These are your visitors. Valuable precisely because they were already interested, and useless as a sample of the market at large. |
| Identity resolution across every channel you own | A customer data platform | We resolve one person across our own three products. That’s a smaller claim and we’d rather make it honestly. |
Questions we get asked
Straight answers.
Is this a survey tool?
No, and that’s the point. Nobody gets interrupted and nobody has to agree to participate.
Can we export it?
The dashboard, the PDF and the Excel export share one visit rule, so the numbers agree with each other.
Who owns the data?
You do. The approved answer library, the lead records and the signed documents are yours, and they leave with you.
See a month of your own questions, ranked.
Twenty minutes on your own website, no slide deck.
20 minutes, on your own website, no slide deck. First month free.