See the Orbit exampleHow Custom is priced
Custom is priced to scope. Connect and Sign have published prices. See pricing
YDO Custom
When what you need
doesn’t exist yet,
we build it.
Business transformation and custom products, built on the platform that runs YDO Connect, Capture and Sign, with the same record of every customer and a person in charge of every decision that matters.
YDO is the concierge for your business
Move faster
Answered in seconds, alerted in minutes, signed before dinner.
Better conversations
Answers from your own content, remembers people, and hands over to a person when it matters.
Straight into sales and marketing
Every conversation becomes a scored lead, credited to the ad that produced it and reported every month.
Simple outcomes
One line of code, one record per person, and a person always clicks send.
- production deployments
- 8
- sectors
- 7
- line of code
- 1
- built, replies in Sydney hours
- AU
In one sentence
YDO Custom builds purpose-built agents, integrations, workflows and APIs on the YDO platform, priced to scope, with the same record of every customer as YDO Connect, Capture and Sign.
What we build
Three kinds of work.
Business transformation
We map how enquiries, sales, service and paperwork actually move through your business, find where time and customers go missing, and rebuild those steps around AI. Your team keeps the judgement; the busywork goes.
Custom products
An AI agent built into your own product, under your brand, for your own customers. It answers from your material, carries out tasks inside your platform, and says so when it doesn’t know.
Integrations, workflows and APIs
Connecting YDO to the systems you already run, such as your CRM or practice software, and arranging the steps between them the way your business works. A person still clicks send on anything consequential.
A worked example: Orbit
An AI agent inside an events platform.
Barefoot Sport Technology runs event registration and timing across Australia and New Zealand. Orbit is the agent we are building with them, and it works directly inside the Barefoot platform.
It runs in two modes. In Answer mode it answers questions from the platform’s own information. In Do mode it carries out the task itself on the platform, rather than telling someone how to do it.
It is Barefoot’s product, not a YDO widget. The same foundations as the concierge (grounded answers, a record of every conversation, a person in the loop where it matters) shaped into something Barefoot offers under its own brand.
Barefoot Sport Technology shares ownership with YDO. We say so wherever we name them.
How a Custom project runs
From one call to something live.
- 1
A scoping call
Thirty minutes on what you are trying to change and what already exists. If Connect or Sign already does the job, we say so and point you at the published price.
- 2
Map the work
We walk the process with the people who do it: where enquiries arrive, who chases what, where things go quiet.
- 3
A scope and a price
What gets built, what it connects to, what it will and won’t do, and what it costs. Agreed before work starts.
- 4
Build on the platform
Built on the same platform as Connect, Capture and Sign, so it inherits the grounding rules, the customer record and the human checkpoints.
- 5
Live, then better
It goes live, and we improve it on what real customers actually ask and do.
Before you go further
Two things worth knowing now rather than later.
When you don’t need Custom
Most businesses don’t. If your problem is enquiries after hours, Connect does it at a published price. If it is paperwork, Sign does. We would rather tell you that on the first call.
Questions we get asked
Straight answers.
How much does custom work cost?
It is priced to scope, after a short call. Connect and Sign have published prices. See pricing
Is it a separate system?
No. Custom work runs on the same platform, with the same record of every customer.
Can YDO connect to our CRM or other systems?
Yes, as a Custom project. Integrations and APIs are scoped to the systems you run and built for you.
Can it carry our brand?
Yes. A custom product can run under your brand for your own customers, the way Orbit runs for Barefoot.
Do we need Connect first?
Not necessarily. We will say on the scoping call whether a published product already does the job.
Tell us what you want to change.
A short scoping call first. Then a scope, and a price for it.